Free Download If You're in a Dogfight Become a Cat! Strategies for Long-Term Growth (Columbia Business School Publishing)

[Download Ebook.wrwA] If You're in a Dogfight Become a Cat! Strategies for Long-Term Growth (Columbia Business School Publishing)

[Download Ebook.wrwA] If You're in a Dogfight Become a Cat! Strategies for Long-Term Growth (Columbia Business School Publishing)

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Businesses often find themselves trapped in a competitive dogfight, scratching and clawing for market share with products consumers view as largely undifferentiated. Conventional wisdom suggests that dogfights are to be expected as marketplaces mature, giving rise to the notion that there are "bad" industries where it is unlikely that any company can succeed. But there are notable exceptions in which enlightened executives have changed the rules to grasp the holy grail of business: long-term profitable growth. Rather than joining the dogfights raging within their industry, companies such as Apple, FedEx, and Starbucks have chosen to become metaphorical cats, continuously renewing their distinctive strategies to compete on their own terms.In If You're in a Dogfight, Become a Cat, Leonard Sherman draws on four decades of experience in management consulting, venture capital, and teaching business strategy at Columbia Business School to share practical advice on two of the most vexing issues facing business executives: why is it so hard to achieve long-term profitable growth, and what can companies do to break away from the packSherman takes the reader on a provocative journey through the building blocks of business strategy by challenging conventional wisdom on a number of questions that will redefine management best practices: What should be the overarching purpose of your business Do you really know what your strategy is Is there such a thing as a bad industry Where do great ideas come from and how do I find them What makes products meaningfully different What makes and breaks great brands How and when should I disrupt my own company What are the imperatives to achieving long-term profitable growthFilled with dozens of illustrative examples of inspiring successes and dispiriting falls from grace, this book provides deep insights on how to become the cat in a dogfight, whether you are a CEO, mid-level manager, aspiring business school student, or curious observer interested in achieving sustained profitable growth. COMBAT MilTerms: B - COMBAT Magazine HomePage contraction of BATtle MANagement center being a command and surveillance station located at Battle Mountain Air Force Base (NV) for the remote control and processing Stunning New Atlas Shows the Polar Seafloor Like Weve Gulf of Bothnia drumlins These structures are thought to have formed by ice flow south towards a large glacier in the Baltic Sea during the last glacial period some AXScom - Official Tickets and Your Source for Live The AXS Cookie Policy This website like most others uses cookies in order to give you a great online experience By continuing to use our website you accept to our Today's Stock Market News and Analysis - Nasdaqcom Get the latest news and analysis in the stock market today including national and world stock market news business news financial news and more Archives - Phillycom Archives and past articles from the Philadelphia Inquirer Philadelphia Daily News and Phillycom InformationWeek News Connects The Business Technology InformationWeekcom: News analysis and research for business technology professionals plus peer-to-peer knowledge sharing Engage with our community
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